I design products and lead design teams, creating value and evoking emotions for users, while driving business growth through hypothesis-driven design. Currently, I am leading a design team at AliExpress and working on Storra ↗

Datamilk

DataMilk is an AI tool that autonomously optimizes e-Commerce websites.Spearhead end-to-end design and development of corporate development website, overseeing creation of a unique branding style and lead generation. Formulate detailed user flows, wireframes, prototypes, and high-fidelity visual designs for digital platforms. Ensure effective and continual support in design reviews and provide constructive feedback on other designers’ work.
Years
2021—2022
Role
Founding Designer
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GES-2
V–A–C Foundation

V–A–C is an international contemporary art organisation that holds international events in London, Milan, New York and Moscow. Directed the development of 4,000 pages website, including foundation, GES-2 (Moscow venue), and Zattere (Venice venue), leading a multifaceted team of 6 developers. Fuelled and ignited an emergency project (the weekly web magazine "Sreda") to increase audience before the GES-2 space launch. Sparked value-added initiatives and persuaded target audience through featuring at design recognition and award sites. Implemented web accessibility through colour contrasts and fonts as per accessibility guidelines. Maintained Foundation's tradition of creating utilitarian objects as works of art.
Years
2020—2022
Role
Head of UX/UI Design

Sreda
magazine

Sreda is an online media magazine about contemporary Russian culture, which is updated on Wednesdays (sreda in Russian) and at one point consists of only 3 materials: artwork, text, and podcast.
Years
2020
Role
Head of UX/UI Design

Tochka XS app

Tochka XS is a banking and tax app specifically designed for freelancers.

The app aims to provide a streamlined and user-friendly experience for freelancers, simplifying the often complex process of managing taxes and finances for self-employed individuals.
Years
2019—2020
Role
Senior Product Designer
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Osome

Osome offers online accounting services for small and medium businesses. Established design brief, including concept, performance, and production criteria. Built several processes, leveraging solid technical efficiency of Jira and leading 2 middle designers. Created style guides, recognised design patterns, and prepared technical documentation. Fostered collaborative interaction with users to acquire specific requirements. Trained and inspired multi skilled teams of iOS and Android developers to enhance productivity and overall efficiency.
Years
2018—2019
Role
Founding Designer

Gulagmap

The resource displays the history of GULAG in the Soviet Union with accurate information about every facility and each year it was functioning. Viewers can learn more about the prison system engagingly and interactively.
Years
2018, 2022
Role
Product Designer

Other
projects

Also, during my career, I have worked on a variety of small projects, lectured, designed books, and developed design courses.

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